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This purchase comes with 6 complementary samples.

724 is an aromatic, floral, musk scent created for Men and Women in 2022 by perfumer Francis Kurkdjian.


This scent is super clean and refreshing. It echoes an air of freshly laundered clothing, but soon reveals its floral heart and Musky undertones. Its luminous essence makes it wearable in any time, place, or occasion you find yourself. It will work well in any season, lifting your mood in the colder weather and have you feeling refreshed in the warmer months. Although soft, this scent is lasting. It is comparable to Maison Francis Kurkdjian’s Aqua Universalis Forte, and has been compared to Jour d’Hermes from the Hermes collection.


724 echoes the vibrant energy of a megalopolis waking under the rising sun. It encompasses that electrifying energy of a big city, pulsating with life and 24/7 movement.


Aldehydes release their essence of citrus/soapy/metallic energy alongside refreshing Bergamot. An accord of Fresh White Flowers blends Seringa - known as ‘Poet’s Jasmine’ - with Freesia and Lily of the Valley and a note of Egyptian Jasmine. A delicate warmth comes from White Sandalwood and Musks.

Fragrance Notes: White Sandalwood, Aldehydes, Bergamot from Calabria, Bouquet of Fresh White Flowers, Egyptian Jasmine, Musks

Complimentary shipping

Complimentary standard shipping on every purchase.


Receive 2 complementary sample vials for every $100 purchased.
Choose from our entire fragrance collection at checkout.

Token of appreciation

Our knowledgeable fragrance specialist will pick a gift from a special selection for every purchase in excess of $300.

Gift wrap

Complimentary gift wrapping is available upon request.
Simply add your personalized message to the notes section at checkout.
*Purchases under $60 excluded*

Fragrance specialist

A fragrance specialist is available by phone at (206) 682-3459,
Monday - Saturday (11 AM - 5 PM PST), and by email

  • Aldehydes
  • Bergamot
  • floral-bouquet
  • Freesia
  • fresh-clean
  • Jasmine
  • Lily of the Valley
  • Musk
  • oriental-musk
  • Sandalwood