Jean Couturier was in the perfumery business for a long time. He worked with Yves Saint Laurent in the 60s, being one of those who founded the YSL Parfums. He worked at launching of Rive Gauche and Y and he created Azzaro.
His wife and daughter and granddaughter of perfumers, Jacqueline „Jacky“ Couturier became a perfumer in Grasse and together they founded their perfumery house in 1972. Jacqueline developed the brand's famous perfume Coriandre in 1973.
Jacqueline „Jacky“ Couturier said about the perfume: “In Coriandre, I wanted to find the olfactive emotions of my youth: the subtle and delicate perfume of my mother, and the captivating scents of the campaign in Grasse.”
Coriandre was relaunched and reformulated in 1993.